We create a ton of data every day. We tweet, we post, we pin, we share. We create or join events, we check in, check out, we listen, and like… and it’s a trend that’s showing no sign of slowing.
We started to wonder, though, if the rising tide of data could lift yet another boat - if we could get all that data to work for us. Or, more specifically, if we could get your data to work for you.
Opal is our attempt to answer that question.
Hopefully you’ll join us on that journey.
“Technological mandala 02″ by Leonardo Ulian,
aesthetics of electric components
Instead of thinking about virality, I think the focus should be on what makes something worth sharing to begin with. I think emotion plays a big role. What do people really love, what gets people to feel something, what sorts of experiences can you give people that they would want to give to someone else. Thinking about it on a more personal level keeps the process of making content grounded in something real and approachable, and I think that results in better media overall.Ze Frank (via brycedotvc)
Taken with Instagram